Consumer & Retail
We bring together diverse, future-facing industries and communities to co-create a positive world, where one enables the other to Grow.
The group's foray into the Consumer and Retail segment began with the setting up of business partnerships and development with Bharat Petroleum corporation Limited, known as BPCL and with Gujarat Cooperative Milk Marketing Federation Limited, known as AMUL in 2023.
Jeyam and Co., started with the business of MAK Lubricants. Over the years, various Vivera companies have established leading brands ranging from consumer durables to water to packaged dairy products. The journey from 2023 to date has seen the group’s footprint in the Consumer Goods segment multiply several times.
The group started its Retail foray with the launch of Jeyam and Co., by BPCL and Vivera Delights, by GCMMFL. Other specialty partners include Vaaranam Enterprises, by VMAS and Tata Indi cash, by Tata Communications.
Overview
Companies
Jeyam & Co.,
World class and reliable, Bharat Petroleum has built trust amongst its customers across the country with quality products and continues to do so since its inception 60 years ago. Now 21,142 Fuel Stations strong, the brand has thrived in the industry with its Pure for Sure promise. Our Business partner BPCL has a variety of product offerings like Petrol, Diesel, Automotive LPG and CNG along with premium petrol products like Speed and Speed 97 that guarantee a better experience for driving enthusiasts.
Vivera Delights
Our Business partner, Gujarat Cooperative Milk Marketing Federation Ltd is India’s largest food product marketing organisation. Today, it has milk procurement operations running in more than 12 states and working with more than 1 million milk producers outside Gujarat as well. Vivera has always been a pioneer when it comes to adoption of new technologies across the Business segments, process, products and innovating ways to reach out to our consumers at every corner of the country.